10 qualified leads. $2,000 prepaid. Spec-miss replaced.
Every lead is a Mississauga or Peel homeowner who owns the property, hasn't started work, needs backwater valve or sump pump scope, and has consented to contractor contact. If a lead misses spec, it gets replaced.
Package
$2,000 / 10 leads
Guarantee
Replace on spec-miss
Delivery
60-day window
The math
$200 per qualified lead. Here is what that turns into.
At a 25% close rate on a $3,500 average backwater valve job, 10 leads turn into 2-3 jobs worth $8,750+ in contractor revenue. That is a 4.4x return on a $2,000 investment.
| Leads | Cost/Lead | Jobs @ 25% | Revenue @ $3,500 | ROI |
|---|---|---|---|---|
| 10 | $200 | 2-3 | $8,750 | 4.4x |
Revenue estimate uses a 25% close rate on a $3,500 average ticket. Your actual close rate, ticket size, and upsell opportunities will vary.
7-point lead spec
Every lead must meet all seven criteria.
If a delivered lead misses any criterion, it gets replaced with a new lead at no additional cost. Your money stays working until every lead meets spec.
Owner or authorized agent — not a renter, not a cold browse.
Property in Mississauga or Peel Region (Brampton, Caledon).
Work has NOT started — pre-approval and permit timing still intact.
Backwater valve, sump pump, or flood-prevention assessment scope identified.
Phone and email captured.
Explicit consent to contractor contact confirmed before any details are shared.
Manually reviewed before routing — no automated feed during the pilot.
vs. alternatives
How this compares to what you are paying now.
HomeStars / Homestars Pro
Shared leads, race-to-call, weak rebate context, monthly fees + per-lead cost.
Google Ads (self-serve)
Industry CPL $150-$250+. You pay for every click — most don't convert. No rebate-path screening.
Kijiji / Facebook Marketplace
Price-shoppers, no qualification, no consent framework, no rebate-aware screening.
FloodValve Pros
Prepaid package. Every lead meets a 7-point spec or gets replaced. You know city, scope, timing, and consent before calling.
How it works
From homeowner request to your phone.
Homeowner intake
Homeowner submits city, ownership, work-started status, rebate status, scope, timeline, and contractor-contact consent through the site.
Manual screening
We review the request against the 7-point lead spec. Research-only, invalid, and consent-missing requests are filtered out.
Contractor delivery
Qualified leads are delivered with city, property type, scope, timeline, and contact info. You call — we don't sit in the middle.
Spec-miss replacement
If a delivered lead doesn't meet spec (wrong city, work already started, unreachable), it gets replaced — not refunded. Your money stays working.
Package details
One package. Clear terms. No surprises.
$2,000 prepaid
Full payment upfront before lead delivery begins. No monthly fees, no per-lead billing surprises, no hidden costs.
10 qualified leads
Every lead meets the 7-point spec. Delivered with full context: city, property, scope, timeline, consent. Spec-miss leads replaced.
60-day delivery window
All 10 leads delivered within 60 days of contract signing. Daily or weekly delivery cap set to match your capacity.
Leads that miss spec are replaced, not refunded — your capital stays working toward the full 10. No contractor is described as city-approved, city-partnered, or municipally endorsed. Fulfillment is manual during the pilot. Independent routing service. Not affiliated with Mississauga, Peel Region, or any municipality. We do not guarantee rebate approval. Contractors may pay us for placement, lead routing, or introductions. Homeowners must confirm eligibility, timing, permits, inspections, and documentation with the official city or regional program before starting work or applying.
Next step
Apply for the $2,000 lead package.
We review service cities, scope, licence details, permit support, rebate-documentation fit, and response capacity before accepting a contractor into the pilot.